I am a beauty and lifestyle content creator based in sunny LA with a fantastic and engaged community on Instagram and Youtube!

I focus on sharing my thoughts and recommendation on skincare, makeup, fashion, and home decor.

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I was born and raised in Stuttgart, Germany, as the first generation to grow up outside Eritrea. I studied International Business Administrations and graduated with a Bachelor of Arts. And during my studies, I did an internship in London, UK, which ultimately opened up my mind to the world!! It was then when I realized that I, Rahel, will become a global citizen.

I continued to live in different cities such as Sadroc in France, Toronto, NYC, and eventually moved to LA (Spoiler Alert: LA has become my favorite city! I blame it on the sunny weather all year round!!).

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I LOVE my job and what I do. I share myself and opinions on social media without compromising a tiny bit! On my Instagram page you can find lifestyle and fashion posts as well as 'How to' style tutorials on skincare, hair and fashion. On my Youtube Channel, you will see me talking about curvy jeans, home decor, updates on life and so much more!